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30 March 2011
Content with Intent Delivers Sales Impact
Millions of content creators on the Internet must now tighten their output or face obscurity. As a result of a recent change in Google’s quality grading, writers and bloggers are scrambling. Luckily, something can be done
A product or company can achieve similar sales and marketing impact in as little as one month. Unlike SEO, the content with intent method persists. Keep in mind that the Web sites for each of these examples is one way to access the information. The method touches hundreds of findability services, including real time and social systems.
“Content with intent” approach manifest is an innovation driven by a high volume of lower quality online content and increasingly heavy handed SEO tactics.
In what appears to be increasingly desperate attempts to generate traffic to a Web site, search engine optimization experts have forced Google and other search systems like Blekko.com to take action. Going forward, search vendors will, like a strict teacher, to scrutinize, “grade,” and flunk some online information. In effect, Google is like a college composition teacher. Grades of C, D, and F are not acceptable. Deliver A or B content or suffer the consequences.”